But now the business is coming back with a locally owned franchise named Version3 Limited rebuilding the brand from scratch.
The Body Shop NZ’s general manager Khan Wyman and his wife Pamela Bonira said they were proud to bring back the brand, but wanted to correct the record as to what had happened.
“The story that was out there that the general public had was that there were far larger problems than what was the truth,” Wyman said.
“It wasn’t a product issue or a fashionability issue or popularity or anything like that. It was more of a post-Covid restructure or reorganisation-type effort from the parent company. We just saw it as a massive opportunity.”
Wyman said the parent owners were not able to find a buyer for the…