British aero sensor start-up Body Rocket is selling off its assets and heading towards liquidation, its founder has said.
The company, established in 2018 as the world’s first real-time aerodynamic direct drag force measurement system, is currently seeking offers for everything from its trademarks and patents to the furniture in its office in Brighton.
Body Rocket’s products include power meters and air speed sensors, which were designed to give riders live coefficient of aerodynamic drag (CdA) data.
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Despite raising more than £250,000 in crowdfunding in 2020, and opening pre-orders in 2024 for packages starting at around £3,000, the products never reached commercial availability.
“We simply ran out of funding,”…