Proud Poppy Clothing has become the latest Australian fashion brand to hit the wall and appoint administrators.
Kathleen Vouris, Richard Albarran and Marcus Watters of Hall Chadwick have been appointed to oversee the administration process, with an initial meeting called for August 17 next week.
Creditors wishing to attend are advised that proofs and proxies must be submitted to the administrator by 5:00pm on August 14.
Proud Poppy was founded in 2019 by Tara McKeon in Victoria. The brand was operating around six stores across Australia this year, but has had to close three of its regional stores amid a restructure.
Despite the voluntary administration, the brand continues to sell clothes via its online store, and via its three…