Decades-old Australian fashion brands will “live on” past the business’s voluntary administration, retail marketing expert Gary Mortimer says.
Iconic Australian fashion brand Cue Clothing entered into receivership on Tuesday after more than 60 years in business. Cue Clothing operates Cue and Veronika Maine, two of Australia’s most recognised women’s fashion labels.
“Unfortunately, right now at this stage, early days, we really don’t know where the direction is going to go for Cue and Veronika Maine. These are iconic Aussie brands,” Professor Mortimer told Sunrise on Wednesday.
“I’m confident that that brand…