Does the KTM brand sound familiar to you? This is more than just a motorcycle brand, it is a symbol of adventure and speed. But even giants go through bitter times and the Austrian company that has been a world leader in the automotive sector is now facing an incalculable challenge: 300,000 motorcycles piled up in warehouses… and an abysmal debt of 2,000 million that has caused the company to declare bankruptcy… What has happened and how could it happen to a company with such a sustained legacy? And most importantly… does it have consequences for its followers?
Who are we talking about?
KTM, the company founded in 1934 in Austria, is one of the most famous motorcycle companies around the world for its innovative designs…