Genuine Guide Gear, also known as G3, is a well-respected player in the outdoor sports industry. It is particularly known for its high-quality backcountry skiing and snowboarding equipment. Founded in 1995 and based in Vancouver, British Columbia, G3 has built a reputation for designing innovative, reliable gear that caters to the needs of backcountry enthusiasts. Products include backcountry skis and splitboards, bindings, skins, avalanche safety gear, and more.
Now, the company is facing an uncertain future after a debt restructuring process was recently announced. According to court documents, the Supreme Court of British Columbia has…
