The automotive industry is a graveyard of ambition. For every manufacturer that successfully transitions from a boutique startup to a global powerhouse, dozens more find themselves liquidated before their first production run is even completed. The pursuit of the ultimate supercar is a high-stakes gamble that requires hundreds of millions in upfront capital, a flawlessly executed supply chain, and a global economy that remains stable for at least half a decade. Most brands have none of these things.
The reality of the supercar business is that performance is often the easiest part of the equation. Engineering a car to exceed 200 mph is a matter of mathematics and metallurgy; however, building a sustainable business around that…