AUSTRALIA | Sustainable packaging company Great Wrap has entered voluntary administration following years of financial losses and a failure to achieve commercial scale.
The Melbourne-based manufacturer was best known for its compostable cling film and pallet wrap, made from plant and food-waste materials as an alternative to conventional plastics.
Founded in 2019 by Jordy and Julia Kay, Great Wrap positioned itself as an innovator in material science, producing compostable stretch wrap for homes, retail, and industrial use. The company claimed to have diverted more than 15 million metres of plastic wrap from landfill and became a certified B Corporation in 2022. With strong investor interest, the business raised…