A business that helped shape generations of Sunshine Coast surfers, including 2012 world champion Joel Parkinson, has entered administration, ending a 40-year chapter.
Much-loved retail brand Beach Beat’s operating company, Purple Corridor Pty Ltd, was placed into voluntary administration on June 2, according to a notice lodged with the Australian Securities and Investments Commission (ASIC).
The three stores, located at Caloundra, Coolum and Alexandra Headland, were closed as of Thursday.
Founded in Caloundra in 1986, Beach Beat grew into one of Queensland’s best-known surf retail brands, supporting local competitions, sponsoring emerging talent and becoming a fixture of Sunshine Coast surfing culture.
The news has come as a…