Following the news of Native Instruments going into preliminary insolvency proceedings, the brand’s CEO, Nick Williams, has issued an update via NI’s blog page. He assures the community of creators, customers and partners that it’s “business as usual at Native Instruments, iZotope, Plugin Alliance and Brainworx.”
Since the news spread, the internet has been rife with predictions on which company will acquire NI — InMusic, Splice, and Fender are among the many brand names that have been suggested as potential buyers. Meanwhile, many posts criticising and mourning NI are circulating, with one YouTuber even citing the news as “the upcoming collapse of the music industry”.
Williams suggests that such speculation is premature,…