Seven West Media (SWM) is restructuring itscorporate affairs and publicity function, bringing in consultants and cutting from the top.
GoingisJulia Lefort, the director of corporate affairs and publicity.
Shoebridge Knowles Media Group, founded byNeil Shoebridge, a formerdirector of corporate and public communications at Network Ten, has been appointed as a consultant.
The brief is to help “fast-track” transformation and “supercharge” the publicity team.
Shoebridge: With strong and successful brands across television, publishing anddigital, SWM is one of Australias best and smartest content companies and a business withenormous potential.”
Seven CMO Charlotte Valente says Shoebridge Knowles Media Group will play crucial role asSWM cont…
Read the full article at: https://www.adnews.com.au/news/neil-shoebridge-parachutes-into-seven-in-publicity-restructure
