One of the country’s major direct mail houses, Direct Mail & Marketing, is in voluntary administration, sending a cold shiver through the Victorian print industry.
With its corporate office in Bourke Street and production centred in Dandenong South, the company is a powerhouse of the sector. When it merged with Datasend a decade ago it created one of the largest privately-owned mail houses in Australia.
Run by long time managing director Fred Humphrey, the company called in the administrator on Thursday.
It describes itself as “an industry leader providing multi-channel communication solutions tailored to the needs of individual busines…
Read the full article at: https://www.print21.com.au/news/shock-as-direct-mail-and-marketing-into-admin
