Celebrity Esports has gone into liquidation, months after securing partnership deals with the likes of Grenade, Primark and NOW, among others.
The company, founded by Leo Skagerlind, was launched in March 2020 and looked to appeal to a wider audience with esports by using celebrities to take part in tournaments. In January 2021, Celebrity Esports secured investment from former Dragons Den panellist Richard Farleigh.
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Nevertheless, after one episode of the CES Superstar League, Celebrity Esports is closing down. As a result, all assets of the company are now being sold to repay those who the firm owes money to.
Esports Insider spoke …
Read the full article at: https://esportsinsider.com/2021/07/uk-based-company-celebrity-esports-goes-into-liquidation/