Krungthai Card Public Company Limited (SET: KTC) notes that a significant number of Thais continue to face major obstacles in personal financial management, with household debt remaining persistently high.
As of 2024, household debt stands at over 90% of GDP—the highest ratio in Southeast Asia. Most debts arise from necessary expenditures, such as consumer loans, mortgages, auto loans, and costs related to education and healthcare, particularly for working individuals aged 30–45 who shoulder family responsibilities and life investments.
Meanwhile, younger generations or those with unstable incomes, such as freelancers, are entering the debt cycle earlier than expected.
Experts recommend a three-step financial “marathon…