TCA will oversee media strategy, planning and investment as the debt relief provider expands its national media presence.
Accredited Debt Relief has appointed TCA, Omnicom Media’s national full-service performance media agency, as its media agency of record in the U.S.
The appointment is Accredited Debt Relief’s first media AOR relationship. It followed a competitive review involving holding company and independent agencies.
TCA takes on U.S. media strategy and investment
Lauren Gordon, Senior Vice President of Marketing, Accredited Debt Relief: “We were looking for more than a traditional agency relationship – we wanted a partner that would operate as an…