Iconic brands Big Bazaar up for auction with ₹155 cr reserve price
The liquidation process of debt-ridden Future Retail Ltd (FRL) has reached a critical juncture with the liquidator putting its most valuable intangible assets— the iconic retail brands Big Bazaar, Fashion @ Big Bazaar, and Foodhall — on the block. Liquidator Sanjay Gupta has issued an e-auction notice inviting bids for the portfolio of trademarks. The auction…

