What inspired you to start the business?
I’ve worked in software for over a decade, including for gambling companies, so building up some of their software. What really stood out in New Zealand is that Kiwis gamble a lot. If you look at the data, there are more regular gamblers than there are investors.
New Zealand has one of the highest per capita losses to gambling in the world. Australia, a market we’re also really interested in, has the highest losses per capita out of any country. So we thought that’s something that we could try and combat a little bit with games that would help people to learn other more positive financial habits.
The other side of that is that we also have a bit of an issue with saving in New Zealand. About…
