PDC star Stephen Bunting faces backlash for prize draw deals with Stealth Competitions and Diamond Draws after admitting to £90,000 gambling debt and describing it as a compulsion in a Guardian interview and his book. Prize draws fall outside UK gambling law, yet 189 operators signed a DCMS voluntary code amid harm concerns. The case mirrors FA charges against footballer Martin Sherif while his club held Stake sponsorship.
SCCG Take — This exposes inconsistencies in sports sponsorship ethics where athletes with gambling histories promote similar products. Operators and leagues should expect tighter regulatory focus on alignment between personal conduct and commercial partnerships.
Stephen Bunting has come under fire for signing…

