When Laurel Taylor launched FutureFuel in 2016, she had one goal in mind: Put a dent in the $US1.47 trillion in student debt (and growing) held across the United States.
FutureFuel helps companies offer student debt repayment as an employee benefit. Among its customers are Mashable and Affinity.
Users today prefer student debt repayment over food, foosball, and a 401(k), said Taylor, who previously led an ad sales team at Google. What we see, in general, is that 50% of employees opt-out of their 401(k). Theyre saying, My student debt is crushing. I have to pay down my debt first.’
FutureFuel makes its money in three ways: It charges transaction fees to companies that use its software to manage employee benef…